Breaking free of scarcity mindset with Tina Krynauw

It's something we all inherit regardless of age, race or gender... and that is the beliefs from our role models (especially our parents). All too often, that means we form the same beliefs... like the scarcity mindset that there just isn't enough money to go around. 

Today I'm talking about this exact topic, how to break free from this scarcity mindset (that keeps so many of us stuck) with Tina Krynauw from The Tina Key, a powerhouse woman who helps other women discover how to draw from within you what is already there and to break free from mediocrity.

You can find Tina at https://www.facebook.com/TheTinaKey/ 

Listen in here, and where you get your podcasts:

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Simone Mercer Huggins:
I spent the last 10 years learning from the most brilliant minds in money, wealth, and investing to take myself from $20,000 in debt to a multi six figure investment portfolio. He don't know where to start. I get it being that too, but you just being here means you're part of a group of driven women changing the game and taking control. So join in and follow along as they share the secrets towards more money, more investing and more freedom. My name is Simone Mercer, Huggins, and welcome to ms. Wealthy's. Kiss my money podcast.

Simone Mercer Huggins:
Welcome Tina. Thank you so much for joining the podcast.

Tina:
Thank you.

Simone Mercer Huggins:
Um, I'm gonna just start off with a bunch of rapid fire questions and then we'll get into some more DNM stuff. So let's start off with, where did you grow up?

Tina:
Uh, I grew up in a very small town in the East of Johannesburg in South Africa.

Simone Mercer Huggins:
Amazing.

Tina:
Yeah.

Simone Mercer Huggins:
What's your favorite quote?

Tina:
Ooh, no time for lemonade.

Simone Mercer Huggins:
Oh, that you might have to tell me a little bit about, more about that later. Number three, name, one thing you love spending money on.

Tina:
shoes. Yeah,

Simone Mercer Huggins:
yeah, definitely the best.

Tina:
Yeah, totally.

Simone Mercer Huggins:
And finally, what does money mean to you?

Tina:
Um, Hmm, that's a difficult one because I've got quite a few theories about it, but I think, uh, on the top of my head, I would just say it's, um, a commodity that gives you ways and means amazing.

Simone Mercer Huggins:
Perfect. Yeah. Um, okay. I have to circle back. What is this? Tell me about this lemonade quick.

Tina:
Okay. So, um, I think, uh, it started when, uh, when I was living in Johannesburg trying to, uh, you know, to, to get my first job and coming back from, from overseas, trying to make things work and to try to figure out who I am and where I fit in and what kind of career I want to choose and so on. Um, and the was, uh, there was a small little bar that we used to hang out in and over there, we created our own, um, cocktail. And we used to just say, you know, when we come in there, we're not going to drink, hinder him at night because, uh, it's also five.

Tina:
It's also worked on when everybody's we just going to have a cocktail and we would have our own cocktail there. And it was called a mind racer that we concoct ourselves and ever since, uh, it, it just stuck with me, you know, and, uh, I started working in the hospitality industry and it's very fast paced and high level of service delivery, you know, in the five star hospitality industry. And I just kind of took it with me, you know, uh, you can have your lemonade when the work is done. So I just stuck with that and it became part of who I am.

Simone Mercer Huggins:
Right. And so you get like your tree, like when you've done the work, that's kind of what you yeah,

Tina:
yeah. Responsibilities first and everything. First service first customers first, everything else first. Yeah. It's not, it's not always the right thing, you know, because sometimes you work yourself over that line where you're supposed to take a break long ago. Um, so, so it can, it can, it can move into something that is not healthy for you.

Simone Mercer Huggins:
Exactly. Having for me. Yeah. I mean, having a strong work ethic is kind of, you know, what gets you going and obviously what allows them to create, um, kind of, I guess, on that topic. So tell us a little bit about you and kind of where you are now, we'll circle back to, you know, your origins and your relationship with money, but where are you kind of now, what are you up to at the moment?

Tina:
Um, well, um, I'm in a very interesting place where I, um, have kind of transformed my relationship with money into a total different place. I'm very, a lot more, um, free to, to spend money on myself and my personal development, which I was never able to do because I never, I never thought it was really necessary. You know, I thought it was just a mountain biking scam, but then I started, I was one of those and I, and I went one day, I just decided screw this. I'm done. I'm just going to jump in and do it properly the first time. So I never went gradually from spending a thousand dollars to $2,000 to $3,000 on myself. I just jumped in with a massive amount and just, um, you know, because I, I believe in exponential growth, you know, I'm a big person. So I decided if you, if you want to play big, you're going to have to, um, we've done a lot of money because the amounts that you're, that you're willing to spend is the amount that you can comfortably charge.

Tina:
And if you, if you're not in line with that, you know, you can't charge a thousand dollars if you, if you're not willing to pay a thousand dollars, you know?

Simone Mercer Huggins:
Yes, absolutely. And so circling kind of around, are you talking about investing in business coaching? Is that what you're talking about?

Tina:
Yeah. Business, business, coaching, and self development and coaching and things like that. But also with other things, you know, we're busy looking for a new house and suddenly the price bracket that I'm looking at is four times more than what we lived in before. Yes. So, yeah.

Simone Mercer Huggins:
Right, right. It's funny when, yeah. When you spend that kind of money on yourself and you invest in yourself and you start transforming it's, you break your mindset on specifically, like it's almost like you lift your own ceiling of what is possible. Exactly, exactly. Which is amazing.

Simone Mercer Huggins:
And so this has come out of, do you think your business has transformed massively through that as well?

Tina:
Mmm. I don't think we are there yet. I think it's still, it's still transforming because I'm getting amazing inquiries and I'm closing the deals. Um, so I'm not where I want to be, but I've put it out there and I know it's happening. So I think it will take another couple of months or so, but that's definitely there. I can feel it and I can see it and I can experience it. So it's, it's, it's always like it's already there. It just has to come into.

Simone Mercer Huggins:
Yes. And so how, so, how long have you been in business and what do you do?

Tina:
Okay, so I've been in business from, uh, March, 2017. Okay. So relatively fresh. Yes. Yes. Um, I've been in business before and then I went into a family business and I worked there for seven, seven years. And then I decided that, and I know it's time to do my own thing. Um, yeah. Pickles when you are sitting around a table and you have to consider everybody, you know, I dunno, I, I'm just one of those, you know, I, I have a lot of big dreams and big goals and things, and it's not everybody sees it that way. And if others feel that dude wasting their money, then it causes friction. So yeah.

Tina:
Yeah. Money and family, it can, can get, you get sticky. Y'all can get very sticky. Yeah. Yeah. And I was running the PR department. So, you know, a PR department spends a lot of money and you can't necessarily show writing for them. So nobody understands that. So it's difficult. It was very difficult. But anyway, um, so then I decided to go out on my own again, and I started a small agency and I started working, uh, in the digital space a little more, moving more from a, from the PR space into marketing space. And that's what I'm doing.

Simone Mercer Huggins:
Okay. Amazing. And so obviously talking about family, you know, and I know that recently you've had massive shifts and upgrades in terms of how you think about and approach and spend money. What beliefs did you inherit from your role models or parents or family or whatever it is growing up about money? Yeah, that's an interesting thing. Uh, I think mine is similar to most, to most other people because I think the previous generation was stuck in those mindsets all over the world. And that was that money doesn't grow on trees. I have you heard that before?

Tina:
Um, so it was, it was a scarcity because there was no abundance. Um, and we should appreciate what we have. We should, we should learn hard in school and study hard, get good grades, so we can go to university and get a good education so that we can get a good job. Um, so we were never taught to think outside the box. And so all of that, uh, is, is they're all things that I had dealt with in the last couple of years.

Simone Mercer Huggins:
Right. You mean kind of going into business for yourself and not following the status quo? Not that there's anything wrong with having a job well, but yeah. I think if you are in a job you hate and you know, there's this fear around, you know, not going into business itself or not starting a side hustle and not just going for it.

Tina:
Yeah. You're absolutely right. What taught to go and get a degree and get a job. And it's actually this story much fall. Um, and it's so hard, this, the scarcity story, I think that everyone can relate to that because I mean, I totally had it going up. My certainly one side of my spindly definitely still has it. It's still there. It's still, nobody can break out of it. And, um, we just start, uh, thinking differently, you know, you get this raised eyebrow, um, responses, just feel okay, maybe you're not ready to hear this. Maybe I should just give this to my style.

Simone Mercer Huggins:
Yeah. And it's like, it's a really hard one. I think it is. It is. I think it's easier as you get older because you, I think more like a lot of people, not everyone, but you start to kind of care less about whatever I'm things you start to expectations of family.

Simone Mercer Huggins:
But particularly when you're younger in your early twenties, it's hard to not take on the opinions of the people that are closest to you and not take on their fear about what you're. Yeah.

Tina:
But I, I, uh, have learned that there's a certain level of secrecy that you need to keep while you're busy, hustling things out, because you're not going to get the same encouragement from everyone. Um, and that's where you, the thing that you're saying now about the fear and that's where the fear is getting predicted onto you, so that you need to keep and very carefully choose the people that you discuss your, what you're busy with. Um, so that there is a positive words and positive energy coming to you and through use otherwise, um, it's going to be too difficult to gauge where you want to be.

Simone Mercer Huggins:
Absolutely. Yeah. You've got to surround yourself with the right people to get you where you want to go.

Tina:
For sure. No, until you get there, then you can share with anybody else evidence. So don't stress anymore.

Simone Mercer Huggins:
You know, it's a really hard one cause you want to kind of, you want to share your ups and downs and your struggles and everything with, you know, the people that you love and whether it's so your father or, you know, your family that are closest to you, but when they're the ones they're saying, say like, see, I told you so like that's and yeah, I see it a lot.

Tina:
If you pay a lot of money for, uh, for something. Right. And they think it's a waste and, um, yeah. You know, you're not going to get any return on investment to get past that it's quite difficult.

Simone Mercer Huggins:
Yeah, absolutely. You know, like being proud of, I don't know if you see it a lot being part of a lot of particularly female entrepreneur, communities and groups and things like that.

Simone Mercer Huggins:
And I'm, I see this come up so much about either their friends or their family, just not supporting them and not getting the recognition or just taking on and that guilt and, you know, opinions of others. I see so many people struggle with it. And, um, it's, it's, you definitely have to have a bit more of a thick skin when you start the entrepreneur,

Tina:
but that's something you learn as you go along, you know, you do find out who's the people that are going to support you and who not. And then, you know, they're with and who not. And the other thing that I have picked up, I decided that I, uh, you know, I started a coaching business on the side now, recently this year, too, for this very thing, it's to teach women, um, how to dig deep into themselves and find their entrepreneurial spirits.

Tina:
If you're born with it's, then you know that you have it and you don't know how to knit this thing out, you're going to continue being frustrated. And there are so many women that you've just said, um, who think that they need people's permission totally. To do what they are supposed to be doing. And then I, I just, uh, helped them through this thing and say, guys, we're all adults, your husband, or your mother or your father don't need to give you permission to follow your dreams. It's so difficult to break out of that thing.

Simone Mercer Huggins:
Hey, I love that so much. And you're absolutely right. You don't need permission. And I, I really like, I want more women to see this in all areas of their life. You know, I feel like I teach almost the same mantra or the same kind of thing when it comes to teaching women to invest and teaching them about money. Um, you know, this idea that you don't need permission to invest yourself. You don't need to be an expert. You don't need to, like, you can just stop actually. That is the first step of getting ahead and creating it because you are completely capable and it's exactly. Yeah. It was crazy. Yeah, absolutely. Um, okay. So tell me something else. What about, like, what's been the biggest money lesson in your life, would you say?

Tina:
Ooh, let's think about this a little bit. Um, I think I have learned to trust my intuition more. Um, and if I feel in my gut that this is the right thing to do, that I shouldn't be looking at the price and overthink things because sometimes, and I've learned this through small things, you know, like clothes or a handbag or a pair of shoes or anything else that I, I have this intuition, I know a good deal. If I see one, um, then I haven't even done any homework or research on it, but I just knew that I knew that this is something I was buying now. I don't know how I know, but I know sometimes I've passed on it. And then when I do my receipts, I realize, darn I didn't get that when I was supposed to. And then it's either not the, or it's not on sale anymore or whatever the case may be.

Tina:
So I've really learned to trust my intuition when it comes to acquiring something that no matter what it is, no matter what the price is, because I know I'm going to need it later.

Simone Mercer Huggins:
Yeah. So kind of like almost bringing in that balance between rational and emotional kind of thinking. Yeah, that's right. Yeah. I like that.

Tina:
We're so fortunate. Like we have this incredible ability and tuition and I've got to say like sometimes I not intentionally, but I definitely suppress it or block it or not listen to it. Yeah. It's true. Everybody does.

Simone Mercer Huggins:
Yeah. Particularly when it's like, no, I've got to think kind of rational. I've gotta think like, smart about this, but actually our intuition so often knows.

Tina:
Yeah. It's the fear that comes in because intuition first tells you what to do it. And then if you don't respond, then fear comes in, that's it. And start rationalizing with you.

Simone Mercer Huggins:
And I do feel like that's potentially a balance third to the balance so we can definitely rationalize anything. Great.

Tina:
Absolutely. And logic is very high in power. Absolutely.

Simone Mercer Huggins:
Yes, completely. Um, and so how do you think that's kind of like, how do you think that's shaped you in terms of stepping into that? You know, obviously that's a big lesson and I think a good lesson. How do you think that has shaped you now?

Tina:
Well, I, um, I started, uh, trusting my intuition and I started, I think on it before the fear comes and I would have like, um, um, uh, kind of a moment afterwards, which is like buyer's remorse and then I would stop. Then I would start rationalizing and then I would just come back and circle back and said, Hey, uh, you need to trust your intuition. And if you've made a mistake, then it's also fine because then you can learn through the mistake that you made and it might be, it's only a commodity.

Tina:
You can always make more money and rather be, uh, have regrets of the things that you did and wasted money, but learn something rather than having regrets of the things you didn't do. I missed out on opportunities because opportunities only come around every so many days or so many months. And maybe that opportunity is not going to come around again. Or if it comes around again, it might be watered down or it might be in the wrong timing or whatever the case may be. So it, it helped me to, to make decisions, um, quicker, um, and easier and taking the risk without fear.

Simone Mercer Huggins:
Yeah. Good. Yeah. I think that, that kind of notion of doing it before the fear before we, that kind of talking ourselves out of it. Almost exactly. Exactly. I liked that. Um, have you heard of Mel Robbins? No. She wrote this book. She's kind of like kind of a motivational in fact, actually I think she hates that word transformation.

Simone Mercer Huggins:
A coach kind of, she's kind of, she's, she's pretty big. And she wrote this book called the five second rule and that's exactly what you described really, but I think it's potentially not in tune with your intuition, but you feel this overwhelming sense to do something or you think you really want to do it and it's coming more from your, even your head to count backwards from five. And then when you hit one, you have to go and do that thing. And this even works when it's kind of, you know, getting out of bed to go to the gym, for example, and count backwards from five. So it's like five, four, three, two, one. And so thrill is like, when you hit one, you have to get out of bed and it kind of idea of not letting your brain give you all the reasons. Yeah. Talk you out of it. Yeah. Okay. So I really, I really like doing it before the fear talks you out of it. That's good. Um, and so kind of now you touched on it before and I think he definitely, he, uh, a change, I think, in your language around money. What, what relationship do you have with money kind of now like today?

Tina:
Mmm. I think, um, I'm not so, um, attached to it anymore because I've learned the more attached you are to it, the less you'll have because, um, it's, it's, it's something that comes back to steal from you though. The more it's also like in relationships, you know, um, the more you're you're attached to needy to something, the more you push it up, push him away. Right. And that's, that's with money as well as, you know, if you, if you, if you live into scarcity and you keep everything and you scared that you're not going to have enough, then that's exactly what's going to happen. So, uh, I have a very interesting relationship with them with money. Um, uh, if I, if I have it, I spend it. If I don't have it, I go back more in a story that was good. I liked that idea.

Tina:
Controversial did the way I grew up. Let me tell you.

Simone Mercer Huggins:
that particularly around kind of scarcity, but I think when you are confident in your ability to go out and make more yes. Like you said, there isn't that fear of I have to hold onto it so tight because you know, it just, you can always make more exactly. There's more money to go around and that's Doby Mo more money to go around.

Tina:
It. Hasn't always been like that. Um, I wasn't thinking that way that you can just go like more, you know, so, uh, I had to learn and trust myself and trust my own abilities that, um, what is possible for me and what I can accomplish and then that it can be done. So I had to train myself and practice in that. And then also, Hey, this is, this is actually, this is actually cool.

Tina:
So if you want something, you, um, you need to, um, go and get it.

Simone Mercer Huggins:
Absolutely. Right. And I think that, that, that ties in really nicely or talking about before with you don't need permission from anyone. Yeah. Just do it yourself and go out and get it and yeah. Yeah. And kind of really making sure that you're not buying into the story that you were sold growing up by your role models or your parents about scarcity and how, like, how do you think that you broke out of that? Because I think that a lot of people can relate. I know that I've certainly done my own money work on breaking out of scarcity. Um, is there anything that you've done that you can pinpoint that changed your relationship with it?

Tina:
Um, I don't think there's one specific thing that I've done. I think I just got frustrated with the idea, um, and I couldn't understand why others, um, or are working in abundance and, um, and there's, and there's always more and, and other people don't, cause where do you draw the line and who decides and about this?

Tina:
You know what I mean? And I'm like, why would I think in my head that those people, um, deserve more than me? How, how for you is that, uh, it doesn't work like that. You know what I mean? Um, and so I decided, hang on. I think it comes from within it doesn't come from that. And just because I didn't have a wealthy father or a wealthy father in law or a wealthy grandfather, it doesn't mean that I should not be wealthy. Not at all. I, I really don't have to walk out what, what, where I come from. I can make a change and it is possible for me because it's possible for anybody else. And then I started reading up and looking for, um, self made millionaires if they can do it so I can know it does not have to be inherited. You can do it yourself and pause it onto the next generation. Yeah. Oh, I love that so much having really strong mentors, whether you know them or not, but yeah, that expands your mind rather than the ones you have grown up with. Absolutely. Absolutely. Yeah.

Tina:
We didn't have an entrepreneurs in our family. Uh, on my mom's side, my grandfather was a farmer and my other grandfather was a farmer. They were all farmers, which you can say as entrepreneurs, but they, they went through difficult times and, you know, the weather dictated to them what to do and when to do it. So, so there was also, um, scarcity as well. You know what they've made and yeah.

Simone Mercer Huggins:
Yeah. That's good. I know. I really, yeah. I really admire when, you know, when someone can really change out of that kind of the mindset of growing up, because I think a lot of people stay stuck in it and then, then just continue generation degeneration. Absolutely. Absolutely. Um, okay. And so what are you excited about creating now, what's coming up for you when they treat you to speak about house, which is amazing. Um, what else for you do you see as kind of on the horizon that you're excited about?

Tina:
Oh my goodness. I have so many things. I don't know where to start. Okay. I'm just going to give you the three things. So the first thing is the house that I'm looking at is in a very prestigious estates here in the Western Cape. That's the one thing that I'm working towards. Then the other thing is that I want to have a few horses. Yes. I am very interested in starting like a therapeutic horse riding school for autistic kids. Wow. Amazed. That would be so incredible. Yeah. So, so, so that is my big dream. Once I've had, once I get the house because there's tables on the estates that I want the house on, so I'm going to get stabilized and I'm going to get horses. And then the third thing that I'm really, really dreaming about since I was a little girl, is to own a yacht and get us, keep us licensed and like previously disadvantaged children on to a yacht and take them for a nice sail around the peninsula in the Western part. Yeah.

Simone Mercer Huggins:
Awesome. I love that. You're so crystal clear about them and that they combine your passion with giving back. Absolutely. That's really cool. So, um, you know, I, I kind of, I speak about this with a lot of my one-on-one clients and, you know, I love the students that come through my programs that, you know, we don't create money when it make money for the sake of just having it. It's always for a reason. And having those really clear, you know, why's that big, why, why you want to do it in your case, those big three wise. And that is our kind of guiding force. And I say time and time again, that we don't get what we want most of the time, because we don't know what we want, but I love it's. So crystal clear, almost like, like I could totally like I'm to the point where I can see it. Yeah. I can see it.

Simone Mercer Huggins:
Yeah. That's really amazing.

Tina:
There's three horses on my vision board, but I watched for, I couldn't find a bit of a white horse, so I've got a gray one and two Brown ones.

Simone Mercer Huggins:
That's awesome. Amazing. Well, I am, yeah. I'm super excited to see what you create. And you spoke earlier before about how you work with women too. Discover, remind me again.

Tina:
Oh, yes. Uh, so, so the, the, the coaching business that I started recently, um, is specifically for women stuck in mediocracy, um, who are entrepreneurs, they know that are entrepreneurs, but they don't know how to break out of that mold. Yeah. So that's what I'm busy with. I'm busy creating. Yeah. Um, a short course, just to help the, and, um, find a purpose and, um, some strategies on how to stop believing in themselves and what we've spoken about earlier that you don't need nobody's permission.

Tina:
You need to give yourself permission and then you need to step up and do what you want to do. Yeah. Yeah. So that's, that's what I'm busy doing. I'm busy creating a short course that, uh, that I want to put out there and help women to do that. And then later on, once they are on my radar and they've done the course and they ready to start, then I'm going to teach them how to do it, how to start a business, a way to start and how to do the research, how to put it online, all of those things. And then after that, I'm going to offer a high end program. Yeah. Right. Exactly.

Simone Mercer Huggins:
That's good. Amazing. And so if people want to find you and connect with you, where can they grab hold of you?

Tina:
Um, okay. So I have a Facebook page and, um, I know websites.

Tina:
So my Facebook pays for my agency is pink diamond projects. Um, that's where I, I do all the marketing and the online thing. Then the coaching business is, uh, the Tina. Uh huh. So, uh, and, um, the key stands for, um, finding, finding the key to open the doors to your potential. So it's my name and a key,

Simone Mercer Huggins:
because most URLs are hard to find now, but I like that that's, um, it's good. It has meaning behind it.

Tina:
Exactly. So if you, if you can find the Facebook page, then there's a link to the website and the link to the courses and all my other social pages. So, um, yeah.

Simone Mercer Huggins:
Amazing. Ah, thank you so much, Tina, thank you for chatting with me and you know, I'm, I'm really glad we got to speak about that stuff around scarcity and you know, women understanding that you have permission yourself within you.

Simone Mercer Huggins:
You don't need anyone else. It's so real for everyone. Hey, it is so real. And I think it's like both of those things, this scarcity, this permission that we think we need to seek and find and get is I think, I think everyone relates to that and it's, I feel like they're really strong things within us that, you know, even when we worked through it, they're still our most present. Um, yeah, just having that constant reminder. Alright. Well, thank you so much for joining us. Um, it's been amazing having you on here.

Tina:
Thank you so much. It's been an absolute pleasure. I'd love to, to speak to you and.

Simone Mercer Huggins:
I cannot wait to see and hear your horses and your yachts.

Tina:
And I will post those pictures. Just watch.

Simone Mercer Huggins:
Amazing. Thanks so much, Tina.

Tina:
Okay. It's a pleasure.